Head of Marketing

Head of Marketing

Company Name Confidential
Metro Manila / NCR
10 - 20 Years
Not Specified

Job Description

Corporate Brand
Own the Corporate Branding.
Create strategies and executions that improve the visibility of the brand.
Brand Value proposition ownership.
Driving Customer Segmentation
Develop Segmentation strategies and executions.
Segment specific metrics and deliverables.
Align the organisations around key segments.
Understand key deliverables and performance of the segment.
Customer Centric Campaigns
Event Management
Digital Campaigns
Driving thought leadership
Tracking metrics for all Marketing activities.
Manage website and all company social pages.
Content Management
Communications Strategy
Manage Customer Journey
Customer engagement collaterals
Sales Collaterals
Customer onboarding visuals and aids
Customer instructions and help collaterals.

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