Digital Marketing Specialist

Digital Marketing Specialist

HCM Nexus Consulting Inc
1-3 years
35000 - 50000 PHP

Job Description

• Understanding and executing digital marketing activities/ job requests from marketing team members.
• End-to-end marketing campaign setup through the use of all digital marketing platforms, including:-
o Eloqua (email set up, tracking, personalization, forms)
o WordPress
o Social media platform
o Aventri
o Webinar platform
o SurveyMonkey
o SharePoint
o Experience of using Wrike or a similar project management platform
• Digital asset creation (marketing collateral)
• Provide solutions and recommendations on campaign execution when necessary;
• Quality assurance of campaign collaterals
• Conscious of delivery and turn-around time of campaign collaterals
Key Responsibilities
• Highly skilled and with at least 1 year of continuous experience in frontend (web & email) development using HTML/CSS/JavaScript
• Responsible for the development and execution of responsive marketing emails and web pages (templates/bespoke) that render beautifully across devices and all major email clients and website browsers.
• Understanding and executing marketing activities/ job request from counterparts. Track and review the performance of campaigns across all channels applicable
• Responsible for proofing, testing and troubleshooting HTML emails to follow both brand and current code standards.
• Perform thorough QA to ensure that there are no errors and that emails render properly across all major devices and email clients,
• Identify issues with campaign assets - such as when assets are missing or are not of the quality required - and communicate these back to the client, stressing the importance of guidelines and processes, and following up with a recommendation as necessary.
Project Management
• Prioritize projects based on deadlines, workload, client direction, asking for help as needed.
• Proactively work to set and manage expectations, ensuring that client is aware of what can be delivered given the team’s skillsets and current workload.
Client Relationship
• Work closely with stakeholders across the marketing and creative teams to create email templates and assets, perform campaign QA, and driving the email production process.
• Maintain a professional attitude under stressful situations.
• Drive continuous improvement in the production process by contributing to documentation and identifying opportunities to optimise the process.
• Stay on top of related new information, skills and techniques related to the email production process and adapt these where they can benefit the process and the client.

HCM Nexus

About Recruiter




Active jobs

Functions : Marketing & Communications

Industries : Other

Skills/Roles I hire for: All

level Hiring For: Junior Level, Mid Level, High Level, Top Management

Similar Jobs

Career Advice to Find Better