Assistant Manager, Strategy and Customer Segments Management - OF

Assistant Manager, Strategy and Customer Segments Management - OF

AIA Group
4-50 years
Not Specified

Job Description


Bring your career aspirations to life with AIA!Supports the Segment Head in developing strategies and tactical initiatives particular to the identified subsegment Manages identified key strategic priorities and provides recommendations for channel development, new product, innovative customer engagement activities, and service improvements.
  • Regular collaboration with Group, LBU and Partners for the alignment of strategies and integration of plans and initiatives. If warranted, manages cross-functional teams in the execution of strategic priorities.
  • Initiates and Finalizes business cases, concept papers and marketing plans related to assigned projects.
  • Develops Value Propositions for campaigns, activities and products
  • Gathers marketing intelligence to determine opportunities to innovate and enhance processes and products, identify market trends and propose recommended actions.
  • Provides regular reports on key metrics relevant to the assigned subsegment.

MINIMUM REQUIREMENTS
  • Graduate of any 4-year college course Preferably in Business, Marketing or Finance
  • At least 3 -5 years of relevant work experience in the area of Marketing, Sales, Business Development, Project management, Campaigns, Training in the life insurance/ bancassurance industry banking experience an advantage
  • Special skills : HCD design thinking, basic market research, strong communication skills (Oral and Written), analytical and problem solving skills high-energy, multi-tasker and can work with aggressive deadlines, able to handle stress well. Presentation Skills, Relationship Management Skills, Events Management, Proficient on MS Office particularly MS Word, Excel and Powerpoint.

Build a career with us as we help our customers and the community live healthier, longer, better lives.
You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

About AIA Group

The roots of today's AIA Group can be traced to 1919 when entrepreneur Cornelius Vander Starr established his first insurance business in Shanghai, China. What followed was pioneering growth, securing AIA's position as the largest independent publicly listed pan-Asian life insurance group-spanning 18 markets and serving the holders of more than 38 million individual policies and more than 16 million group scheme members. AIA is based in Hong Kong and is listed on The Stock Exchange of Hong Kong under the stock code '1299' (ticker symbol: 'AAGIY'). AIA's contributions have supported social and economic progress across Asia, while also advancing the reach and impact of life insurance across the region. In 2020, we paid more than US$16 billion in benefits and claims, providing essential financial protection when it was needed the most. We also take pride in the long-term relationships we have developed with our customers and agents that in many cases have continued for generations. The insurance industry plays an important role in addressing the sustainability challenges our communities face. With this in mind, AIA's ambition is to be a global industry leader in Environmental, Social, Governance (ESG), shaping a sustainable future for the communities we serve and creating long-term value for our stakeholders. For more than a century, AIA has strived to make a significant, positive impact for our customers and communities across Asia. As we look to the future, this commitment is reinforced by our Purpose: to help millions of people live Healthier, Longer, Better Lives. Our Purpose guides the decisions we make and the actions we take as an organisation-empowering and enabling people to understand and manage their health, while meeting their long-term savings and protection needs. Helping create a healthier Asia is one of the most important and valuable things we can do for our communities, today and tomorrow.

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