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Senior Digital Marketing Specialist (Australian Client)

1 - 4 years
Posted: 2019-02-12

Industry
ITES/BPO
Function
IT
Role
Social Media Executive
Posted On
12th Feb 2019
Job Ref code
8749780
Job Description
Job Description :

Microsourcing Philippines Inc. is looking for a passionate, self-motivated Senior Digital Marketing Specialist with an eye for detail to develop, implement, track and optimise our digital marketing campaigns across all digital channels, in line with company objectives.
  • Your primary focus is planning and executing strong, innovative digital marketing campaigns using SEO, SEM, display advertising, email marketing, e-commerce and other techniques to grow awareness, grow brand advocacy, promote products and, ultimately, increase sales.
  • In this role, you will be responsible for the creation of all digital content for all digital campaigns, across all digital platforms in-line with the marketing strategy, leveraging the brands style guides to produce engaging, exciting and relevant material.
  • In addition, you will be responsible for our social media presence and managing our website, ensuring both platforms are always updated with relevant, engaging content, while always looking to improve the end-to-end customer experience.


Qualifications:
  • At least 3-5 years of experience in a digital marketing role
  • Demonstrated ability to work across multiple digital channels
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Proven ability in identifying target audiences and devising targeted digital campaigns that engage, inform and motivate
  • Must have experience in using the Shopify platform
  • Wordpress, Google Analytics SEO and any analytical tools (such as Google Analytics, NetInsight, Omniture, WebTrends) are highly regarded
  • Experience in optimising landing pages and user funnels
  • Experience in setting up and optimising Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Delivering and interpreting post-campaign reports and using insights to inform strategies
  • Experience in managing and maximising the digital marketing budget
  • Experience with web design and E-marketing processes is essential
  • Up-to-date with the latest trends and best practices in online marketing and measurement


About Company

MicroSourcing is one of the leading offshoring and outsourcing solutions providers in the Philippines. Voted Best Non-voice Excellence Company of the Year in 2014, we are not your average BPO. We cater to foreign companies who operate in a wide variety of industries from all over the world. Therefore, you have the opportunity to do what you love and grow your career. Our offices are located at Eastwood City, Mall of Asia Complex, Bonifacio Global City, Ortigas Center, and Cebu IT Park, all easily accessible no matter where you live. Join our growing family and be part of an international and collaborative working environment. Visit and apply at one of our Career Hubs, Monday-Friday, 9AM-5PM with your updated resume and a valid ID: Eastwood Career Hub - 6th Floor, 1880 Building, Eastwood City Cyberpark, Bagumbayan, Quezon City | http://www.microsourcing.com/visit-us-ew.asp Ortigas Career Hub - 32nd Floor, Cyberscape Beta Building, Topaz Road, Ortigas Center, Pasig City |http://www.microsourcing.com/visit-us-ortigas.asp MOA Complex Career Hub - Ground Floor, TwoE-com Center, Mall of Asia Complex, Pasay City | http://www.microsourcing.com/visit-us-moa.asp
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