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Product Marketing Manager

Company Name Confidential

Keywords / Skills : "Product Manager", Brand manager, Group product manager, Product head, Product development, Brand executive, Product executive

5 - 15 years
Posted: 2019-02-12

Job Description

  • Will handle multiple products, as well as succeeding new products and services
  • Assist Head of Marketing in growing the business by developing and support implementation of marketing strategy of a category / sub-category within the organisation
  • Monitor performances against plan and take corrective actions to achieve objective by liaising with channels, pricing and promo team
  • Collaborates with multiple parties, including Marketing (channels, pricing, marketing-technology), product team, engineering, finance, data scientists, Story Lab through campaign brief development, campaign execution or project leadership and contribution
  • Conduct market research in collaboration with Research Team, oversee marketing road map for the category / sub-category being managed
  • Collaborates with Pricing Team to develop pricing strategy and set the required prices. To some extent, expected to monitor the works of the junior member in Pricing Team
  • Monitors, analyses and evaluates market trends, customer behavior, competitor activity to identify growth and retention levers
  • Monitors, analyses and evaluates product performances and provides feedback, including the customer voices to Product Team 
  • Identify product / service changes to meet customer needs. Liaise with other areas of the organization to implement these changes 
  • Drives, manages prioritisation of marketing initiatives 
  • Liaises with Channels, Promotions and Pricing specialists to design campaigns and marketing collaterals to target audiences
  • Graduate from a Marketing/Advertising/Quantitative degree, i.e. Computer science / Computer Engineering / Engineering / Mathematics / Statistics / Economics degree/Marketing Management/Business/Advertising
  • At least 5 years of work experience
  • Excellent in strategy, follow-through, & execution; possesses a growth mindset & can-do attitude
  • Discretion with handling information
  • Strong sense of ownership and accountability, while also pay attention to details
  • Good interpersonal skills and ability to work well in an international team environment
  • Good command of English. Local language fluency in both written and spoken format is a plus.
  • High level of proficiency in Word, Powerpoint, Excel, SQL, & data analytics experience and Google Office Suite alternatives
  • Strong critical, analytical, and creative thinking
  • Amenable to work in Bonifacio Global City, Taguig City

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