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Digital Marketing

Keywords / Skills : Digital Marketing, SEM, SSEO, Search Engine Marketing, Ppc, Search Engine Optimization, Hubspot, SAAS

1 - 5 years
Posted: 2018-10-01

Function
Marketing & Communications
Role
Other Marketing
Posted On
1st Oct 2018
Job Description
· You’ll contribute to, and measure marketing against key performance indicators, ranging from bounce rates to funnel conversion
· You’ll develop and manage digital marketing campaigns
· You’ll oversee our social media strategy, including Facebook, Twitter, & LinkedIn
· You’ll oversee our email marketing, from converting leads through to keeping advocates engaged
· You’ll work with our Product Manager to monitor, maintain, and update our website
· You’ll be our in-house SEO expert, leading our on-page and off-page tactics
· You’ll write and optimise content, including assets like our website and blog
· You’ll use tools like Google Analytics to track and analyse website traffic flow, and provide regular internal reports
· You’ll run our PR campaigns to accompany new product launches, updates, and other milestones.
· You’ll work on any printed material we need to supplement our online products
· You’ll work with our Sales team to produce relevant digital content, e.g. webinars, white papers
· You’ll launch, measure, and optimise PPC campaigns
· You’ll acquire and utilise insight into the latest digital marketing trends, strategies, and tools
· You’ll be responsible for the creation and progression of our affiliate programs
· You’ll have experience marketing software as a service (SaaS), preferably having successfully nurtured customers through a free trial process
· You’ll already be a HubSpot Marketing Hub expert

About Company

Cloudstaff is a global offshoring and outsourcing services provider with offices in the Philippines, United Kingdom, China and Australia. We provide companies all over the world to focus on their bottomlines with ease and effectivity; thus, helping them reduce costs and energy. Our service models target specific industries, so we could serve small start-up and large businesses.

Cloudstaff's distinctive approach includes dedication and professionalism which enables us to deliver our services. We free the time of your highly skilled staff by shifting the time intensive business tasks to more cost effective locations allowing your local staff to focus on running your business.


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